
ABOUT SAUDI REISER
Travel experience you can rely on
Saudi Reiser is a family-run business built on many years of experience, international life experience and a genuine interest in good travel experiences.
We want to make it easier, safer and more personal to experience Saudi Arabia.

OUR BACKGROUND
25 years of travel, people and experiences
Behind Saudi Reiser lies around 25 years of experience from the travel industry.
Over many years we have worked with travel, planning, customer service and international destinations. That experience has given us a clear understanding of what it takes for a trip to become more than transport and a hotel room.
For us, a good trip is about the whole picture – from the first questions and the planning at home to the experiences along the way.
We also know that no two travellers are alike. Some want culture and history, others want relaxation, nature, good food or a combination of everything.
That is why we take the time to understand what the customer actually wants before we recommend a trip.
- 25+
- Years of experience in the travel industry
- 12
- Years living abroad in total
- 4
- Languages on saudireiser.comNorwegian · Swedish · Danish · English
- 1 goal
- To create better travel experiences

INTERNATIONAL EXPERIENCE
12 years of living outside Scandinavia
Travel experience is not only about how many countries you have visited.
Through a total of around 12 years living abroad, we have experienced what it means to live, work and adapt to other cultures and societies. That gives a different perspective on travel.
You learn to understand cultural differences, local customs, communication and what may matter to a Scandinavian traveller visiting a new country.
We bring that experience with us when we help customers who want to experience Saudi Arabia.
For many, Saudi Arabia is a new and unfamiliar destination. That is exactly why we believe personal guidance and good information before the trip is especially important.
SPECIALIST KNOWLEDGE
Long experience with travel to the East
A large part of our travel experience and expertise relates to Asia and destinations further east.
Over many years we have built an understanding of cultural differences, trip planning and the small details that often separate an ordinary holiday from a genuinely good travel experience.
That background fits well with our focus on Saudi Arabia. The country combines a strong local culture and history with modern cities, new tourist areas, spectacular nature and a rapidly developing travel industry.
For many Scandinavian travellers this is still a relatively unknown destination. Saudi Reiser wants to lower the threshold for discovering it.

FAMILY BUSINESS
Personal – not impersonal
Saudi Reiser is a family-run business. That means we want to build the company on closeness, trust and personal service.
When you contact us, you should never feel like just a number in a queue.
We want to get to know what you are looking for, what matters to you and what kind of trip you want.
For us, finding the right trip is more important than selling the first trip.
We believe the best travel experiences are created when good local knowledge is combined with an understanding of the customer.
This matters to us
Personal service
We want to be available, listen to the customer and give advice based on the trip you actually want.
Customer needs first
There is no single trip that suits everyone. We start from your wishes, interests, time frame and expectations.
Experience
25 years in the travel industry gives us a solid basis when trips are planned and assessed.
Knowledge
We want to give clear and useful information, especially when you are visiting a destination that may be new and unfamiliar.
Peace of mind
Good planning and honest advice make it easier to feel secure both before and during the trip.
WHY SAUDI ARABIA?
A destination we believe many will discover
Saudi Arabia is becoming one of the most exciting new destinations in the Middle East.
Here you find a combination of thousands of years of history, dramatic desert landscapes, modern cities, the Red Sea coast, new resort areas and a culture many European travellers still know little about.
AlUla, Riyadh, Jeddah, Diriyah and the Red Sea represent only a small part of what the country has to offer.
We believe Saudi Arabia will become an increasingly interesting destination for Scandinavian travellers looking for something different.
Saudi Reiser wants to be a Scandinavian gateway to these experiences.
HOW WE WANT TO WORK
From the first question to a finished trip
We want the planning to be simple.
You tell us what you are looking for – then we help you find a solution that fits. This could be:
- A first trip to Saudi Arabia
- A round trip
- Culture and history
- A city break
- Beach and the Red Sea
- AlUla
- A family holiday
- A group or corporate trip
- A combination of several destinations
Our goal is to keep the planning clear and give you the information you need to make good choices.

We believe in the personal conversation
The internet makes it easier than ever to find hotels, flights and destinations. At the same time, the sheer amount of information can make it hard to know what actually suits you.
That is why we still believe in the value of personal travel advice.
When you tell us what kind of trip you want, we can use our experience to help you narrow down the options.
Sometimes good advice is as much about what to leave out as what to add.
“A good trip starts with understanding the person who is travelling.”
LET'S PLAN TOGETHER
Dreaming of Saudi Arabia?
Tell us what you would like to experience, and we will help you get started with the planning.
